We’re proud to have been shortlisted for, and won, a number of prestigious industry awards for our game-changing technology. We are set to transform modern retail by helping consumers around the world find exactly the right foods for their individual dietary needs.



2020 FoodTech 500
by Forward Fooding

The world’s first definitive list of the global entrepreneurial talent at the intersection between food, technology, and sustainability. To be included on the list for initial consideration, a company must first meet three criteria:

  1. The core company activity fits with their definition of AgriFoodTech:
    “The emergent sector exploring how technology can be leveraged to improve efficiency and sustainability in designing, producing, choosing, delivering & enjoying food”
  2. Be an incorporated entity with an active website
  3. Be less than 15 years old

From here, a unique set of algorithms determined a number of scores including business size, digital footprint, and sustainability, and it’s these scores which were aggregated to give a final score out of 300 and a ranked position in the overall list.

2020 Gartner Cool Vendor
Food Retail: Catering to New Customer Lifestyles

Gartner’s definition of a Cool Vendor is a small company offering a technology or service that is:

  1. Innovative: Enables users to do things they could not do before
  2. Impactful: Has or will have a business impact, not just technology for its own sake
  3. Intriguing: Has caught Gartner’s interest during the past six months

“Consumer perceptions of health and well-being have accelerated through 2020 due to the profound effect the pandemic has had on their personal and professional lives. Change in consumer behavior is being driven by new personal circumstances, with a higher emphasis on healthy diets, nutrition and healthy lifestyles as consumers reconsider their current values and priorities. Retailers are now leveraging technologies, such as AI and ML, to make more informed and preemptive recommendations in line with consumer preferences, taste and dietary requirements. Importantly, the data is also being used to increase efficiencies throughout the buying, merchandising and supply chain processes.”


2020 Corporate Vision Technology Innovator Awards
Most Innovative Dietary Food Analysis Platform

Innovation is the true driver of the technological landscape. It’s through the efforts of companies both large and small that the business world can continue to grow, exceed expectations and evolve its offerings. As such, CV launched the Technology Innovator Awards to recognise all companies that are helping – in whatever way they can – to deliver change through innovation, expertise and creativity.

Digital Health Awards - Winner - Spoon Guru - Web-based Digital Health – Digital Health Curation for Immune Support TAG

2020 Spring Digital Health Awards® – Merit Award:
Web-based Digital Health – Digital Health Curation for Immune Support TAG

The goal of the Digital Health Awards is to recognize high-quality digital health resources for consumers and health professionals. The awards program is organized by the Health Information Resource CenterSM (HIRC), a clearinghouse for professionals who work in consumer health fields.

Spoon Guru’s Immunity Support TAG was chosen from more than 300 entries and judged by a panel of distinguished experts in digital health media before receiving a Merit Award in the category of Web-based Digital Health – Digital Health Curation.

The Stevie Awards - Gold Award - Spoon Guru - Most Innovative Tech Company of the Year - Up to 100 Employees.

2019 International Business Awards® – Gold Stevie:
Most Innovative Tech Company of the Year – Up to 100 Employees

High-achieving organizations around the world are recognized as Gold, Silver, and Bronze Stevie® Award winners in The Annual International Business Awards®, the world’s only international, all-encompassing business awards program.

Nicknamed the Stevies from the Greek word for “crowned,” the 2019 International Business Awards® will be presented during a gala event on Saturday, 19 October in Vienna, Austria.

American Business Awards® - Stevie Awards 2019 - Spoon Guru - Winner: Most Innovative Tech Company of the Year

2019 American Business Awards® – Silver Stevie:
Most Innovative Tech Company of the Year – Up to 100 Employees

The American Business Awards® are the premier business awards program in the U.S.A, and are nicknamed the Stevies for the Greek word meaning “crowned”.

“Spoon Guru’s concept of helping individuals find the foods they need for their diet is very innovative and definitely needed in today’s age.”

“The platform is efficacious and furnished with niche technologies: Machine Learning, AI and many more. I hope the company and industries will be greatly benefited with this platform. Keep up the good work!”

Judges, Stevie Awards


Red Herring Top 100 North America - Spoon Guru

2019 Red Herring Top 100:
North America

Red Herring’s editors have been evaluating the world’s startups and tech companies for over two decades. It gives them the ability to see through the industry’s hype to pick firms that will continue on a trajectory to success. Brands such as Alibaba, Google, SalesForce.com, Skype, Spotify, Twitter and YouTube have all been singled in Red Herring’s storied history as companies that would change the way we live and work.

“If what you eat is who you are, Spoon Guru has found a way to help billions of users meet their identity. The AI platform scans all distributed foods and enables users to acknowledge all they ingurgitate on a daily basis. Transparency has never gone as far and the platform is already adopted by grocers around the food chain. An amazing rise and a ready to use solution at our fingertips. Thus Red Herring has selected Spoon Guru as one of the Red Herring Top 100 2019.”

Alex Vieux, publisher and CEO of Red Herring


Red Herring Top 100 Europe - Spoon Guru

2019 Red Herring Top 100:

These awards recognise Europe’s leading private companies and celebrate these startups’ innovations and technologies across their respective industries. Thousands of the most interesting and innovative companies have graced the Top 100 list over the years, and it has become a mark of distinction for identifying promising new companies and entrepreneurs.

Red Herring evaluates companies on both quantitative and qualitative criteria, such as financial performance, technological innovation, management quality, overall business strategy and market penetration. This assessment is complemented by a review of the track records and standings of similar startups in the same verticals, allowing Red Herring to see past the “hype” and make the list a valuable instrument of discovery and advocacy for the most promising new business models in Europe.

“We believe Spoon Guru embodies the vision, drive and innovation that define a successful entrepreneurial venture. Spoon Guru should be proud of its accomplishment, as the competition was very strong.”

Alex Vieux, publisher and CEO of Red Herring


Spoon Guru - Gold Award Winner - 2019 Consumer World Awards® - Best New Products and Services | Healthcare – Digital health

Consumer World Awards® – Gold Award:
Best New Products and Services, Healthcare – Digital Health

The coveted annual Consumer World Awards® program honours excellence in new products and services. Judges from a broad spectrum of industry voices from around the world participated and their average scores determined the 2019 award winners.

2019 Retail Systems Awards:
Online Innovation of the Year

The Retail Systems Awards recognises technology excellence and innovation within the retail sector. Winning entries come from retailers and technology suppliers who are leading the way in areas such as personalisation, mobile, online, payments, and loyalty.

Retail Systems Awards

CV Magazine - Corporate Excellence Awards 2019 - Spoon Guru - Winner: Most Innovative AI-Driven Nutritional Data Discovery Platform 2019

2019 CV Magazine’s 2019 Corporate Excellence Awards:
Most Innovative AI-Driven Nutritional Data Discovery Platform

The Corporate Excellence Awards are handpicked by CV Magazine and are based purely on the comprehensive analysis of both qualitative and quantitative research undertaken by the wider group. Each award is carefully scrutinised, from a nominee’s region to their performance over the past 12 months, their commitment to innovation, their methods, and even their competition, to ensure that only the most deserving firms walk away with one of their prestigious awards. This proven approach ensures that they award on merit, not popularity, and recognise the very best in business on a global scale.

CV Magazine Awards

2018 World Retail Awards: Retail Technology Gamechanger Award Sponsored by: Google

2018 World Retail Awards:
Retail Technology Gamechanger Award
Sponsored by: Google

The World Retail Awards recognise the very best retailers and retail initiatives across a range of categories. This new category is looking to recognise the technology start-ups that are inventing new solutions for the retail industry that will impress the judges for the way that they have developed a new approach to an existing retail process that helps the business and ultimately creates a better experience for customers and employees.

“In a market that you may imagine was already well serviced, our winner has spotted a much-needed gap and has come up with a brilliantly executed product. And we believe that this market will only get bigger as it solves increasingly common lifestyle and health issues. The company works with partners who have reported far stronger basket sales and less checkout drop-outs through working with them, while customer satisfaction is extremely high.”

Grand Jury comments, World Retail Awards 2018


Spoon Guru - Winner 2018 The Grocer Gold Award: Technology Supplier of the Year

2018 The Grocer Gold Award:
Technology Supplier of the Year

Over 400 top industry leaders come together to celebrate the year’s highlights for the UK’s enormous, diverse and fast-changing grocery sector. This category rewards the technology supplier whose innovation and execution has most meaningfully boosted the sales, profitability, effectiveness and/or reputation of a grocery/FMCG retailer or supplier.

“Spoon Guru is a highly useful tool that taps into a very current challenge for retailers and offers a drastic and demonstrable improvement on the limits of some of the search engines the retailers rely on at the moment. An excellent idea.”

Judges, Grocer Gold Awards 2018


Spoon Guru - Winner 2018 Nutra Ingredients USA Awards

2018 Nutra Ingredients USA Awards:
Personalized Nutrition Initiative

Rewarding true innovation and cutting edge research in nutrition and dietary supplements.

“Congratulations to Spoon Guru on taking home the personalized nutrition initiative award of the year for a game changing technology platform that helps consumers customize their nutritional experiences.”

Nutra Ingredients USA


Spoon Guru - Winner 2018 Retail Week Awards: Customer Innovation Award

2018 Retail Week Awards:
Customer Innovation Award
Sponsored by: Salesforce

For 26 years, the Retail Week Awards have been a symbol of excellence for the retail sector. They provide a platform for industry-wide recognition and celebration from boardroom leaders to digital stars and store managers.

Retail Week Awards

Spoon Guru - Winner 2018 Consumer Tech Awards: Millennial Shopper Award

2018 Accenture Consumer Tech Awards:
Millennial Shopper Award

Accenture Consumer Tech Awards

Spoon Guru Finalist: BMW i UK Tech Founder Awards - Retail & E-CommerceTech Founder of the Year

2018 BMW i UK Tech Founder Awards:
Retail & E-Commerce Tech Founder of the Year

The BMW i UK Tech Founder Awards celebrates and champions the entrepreneurial journeys of those who create, disrupt and innovate within the UK’s rapidly changing tech landscape.

Tech Founder Awards

Spoon Guru - Winner 2017 IGD Awards: Digital Engagement Award

2017 IGD Awards:
Digital Engagement Award

With over 25 years of heritage, the IGD Awards are recognised across the food and grocery industry. Our iconic awards celebrate business excellence, people development, sustainability and individual success.

“Spoon Guru is a really good example of how technology can be used to solve a real problem for lots of shoppers: how to find products that fit with their dietary needs. The team created an innovative solution and has moved at impressive speed to deliver at scale. Spoon Guru is creating partnerships with many retailers around the world to create a commercial proposition and make a real difference to shoppers’ lives. The team are clearly very passionate about what they do and theirs is a story to track.”

Judges, IGD Awards 2017


Spoon Guru - 2017 Startups Awards : Highly Commended - Best App Highly Commended - Innovative Business of the Year

2017 Startups Awards: Best App
Highly Commended

2017 Startups Awards:  Innovative Business of the Year
Highly Commended

The Startups Awards has earned a reputation for unearthing some of the UK’s finest entrepreneurial businesses, and shining a spotlight on the start-up market.

Startup Awards

Spoon Guru - 2017 Cambridge Innovation Forum : Highly Commended

2017 Cambridge Innovation Forum
Highly Commended

The Innovation Forum is a student-led initiative that seeks to build bridges between academia, industry and policy makers. We focus on the future and the evolution of today’s technologies, which range from the nascent stage to the cusp of commercial application.

Cambridge Innovation Forum


World Retail Awards 2019 Finalist - Spoon Guru

2019 World Retail Awards:
Retail Technology Game-Changer

Having won the Retail Game-Changer of the Year Award at the 2018 World Retail Congress, we were incredibly proud to have been nominated again as Finalists for the 2019 World Retail Awards.

World Retail Awards

Spoon Guru - Finalist 2018 Retail Week Tech. Awards: Artificial Intelligence Pioneer

2018 Retail Week Tech. Awards:
Artificial Intelligence Pioneer
Sponsored by: Retail Week & World Retail Congress

The Tech. AWARDS highlight the best in how technology is enhancing customer experience, how it is revolutionising the retail supply chain, the cleverest digital ideas, and the most successful teams who are helping to lead the change for a new retail world.

Retail Week Tech. Awards

Spoon Guru - Finalist 2018 CogX Awards: Best AI Product in Retail

2018 CogX:
Best AI Product in Retail

At the CogX 2018 Awards we celebrate the year’s most innovative and influential contributors to AI.


Spoon Guru 2018 Finalist: Retail Insider ‘Transforming Retail Awards' - Overall Technology Innovation of the Year

2018 Retail Insider Transforming Retail Awards:
Overall Technology Innovation of the Year

The aim of the Transforming Retail Awards is to showcase the best examples of innovation in retail technology and across the sector during what is an unprecedented period of change.

Retail Insider Transforming Retail Awards

Spoon Guru - Finalist 2018 World Retail Awards: Best Customer Experience Initiative

2018 World Retail Awards:
Best Customer Experience Initiative

The World Retail Awards recognise the very best retailers and retail initiatives across a range of categories. This award category is looking for examples of outstanding customer experience that are being delivered by a retailer – an amazing customer experience that really stands out in an already highly competitive landscape.

World Retail Awards

Spoon Guru Good Web Awards Awards Finalist 2018

2018 Good Web Guide Awards:
Website of the Year

Rewarding the very best the web has to offer, the shortlist represents a selection of useful sites and apps with something for everyone.

The Good Web Guide Awards – 2019 Website of the Year Shortlist

Spoon Guru Finalist 2017 Food Matters Live Awards

2017 Food Matters Live Awards:
Best Food and Drink Process or Technology

A celebration of the latest innovation from across the food, drink and nutrition sectors.

Food Matters Live Awards

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