
The Modern Shopper: Allison Primo from Schnuck Markets
In January 2022, Schnucks launched their innovative Good For You program designed to help their shoppers make healthier food choices both in-store and at home. With the initiative having been very well received by media and customers alike, Allison Primo, Health & Wellness Strategy Manager at Schnuck Markets, spoke to Phil Lempert about the objective of the program, how it works, and what they hope to achieve from it.







