Discover how shifting consumer health habits, driven by chronic health conditions, the GLP-1 boom and evolving wellness goals are reshaping the way people discover, choose, and engage with food. Join industry experts and Spoon Guru for a strategic conversation on turning this shift into commercial growth.
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Discover how shifting consumer health habits, driven by chronic health conditions, the GLP-1 boom and evolving wellness goals are reshaping the way people discover, choose, and engage with food. Join industry experts and Spoon Guru for a strategic conversation on turning this shift into commercial growth.
In early 2021 Strategy&, PwC’s strategy consulting business, in association with Spoon Guru and Google, published the Appetite for Opportunity report looking at some of the key changes in consumer behaviour before and during the 2020 COVID-19 pandemic. Representatives from the three organisations involved sat down to discuss the findings and some of the implications for the grocery industry.