When it comes to food shopping online, consumers depend on precise product information to make informed choices, especially concerning dietary needs and allergies. However, inaccurate data can lead to mislabeled products and incorrect search results, adversely affecting customer experience and safety.
Article Type
All
Content
All
Author
All
Feature Posts
GLP-1 medications have dramatically changed the weight management landscape, and retailers have a unique opportunity to play a key role in supporting those using it.
Since founding YFood in 2013, Nadia El Hadery has gained some unique insights into grocery & food tech. She spoke to Phil Lempert about consumer trends, technology, and the ongoing evolution of grocery.
Zeeshan Idrees is the CEO of digital innovation platform, IndustryGeniuses. He has 20 years experience in digital strategy, and is a consumer trends champion, tech investor, digital transformation leader, global go to market strategist, and editor in chief of B2B industry newsletters. In this great episode he spoke to Phil Lempert about reinventing grocery with emerging technology & nutrition science.
As the Director of the Healthier Lives Coalition for the Consumer Goods Forum, Sharon Bligh is responsible for driving the health and wellness agenda of the leading global platform for the consumer goods industry, both retail as well as packaged goods. She spoke to Phil Lempert about her work to empower consumers to make healthy decisions and adopt healthier lifestyles.
Grocery shopping on-line will certainly reduce the anxiety of seeing empty shelves, and shoppers will only see the products that are available. What shoppers will demand however, alongside a better UX, is more accurate information.
While nearly half of consumers believe health and wellness have become more important over the past year during the pandemic, the reality is that healthier products occupy less than a quarter of consumer spend. So how do we shift that desire into changing what is in consumers’ shopping baskets?
From coast to coast, Americans migrated toward less-dense, more-affordable areas. Supermarkets must heed the population shift warning.
Is it possible to make healthier foods, like vegetables, more appealing by applying visual characteristics associated with fattier foods?