Welcome to the Spoon Guru Blog

Feature Posts

The complex nature of defining “Healthy”

Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.

Are you confident in the results and coverage of your product search? Think again.

One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.

Build vs Buy – The never ending conundrum

Incorporating an AI-based Nutrition Data component to your existing technology stack might seem like a daunting task, but it doesn’t have to be. Here’s why the easiest solution is to partner with a specialized technology provider like us, and gain immediate access to cutting-edge solutions without the hassle of in-house development.

Spoon Guru awarded Food Tech Innovators of the Year

Spoon Guru is very proud to have been honoured with this year’s Food Tech Innovator Award in the Technology Innovator Awards 2023 by Innovation in Business.

Spoon Guru receives Digital Health Award, Fall 2023

We are proud to announce that our Gen AI Based Meal Planning solution has earned us a Merit in the Digital Health Awards, Fall 2023.

Why retailers need to look beyond product statements to accurately surface products

Relying on product statements alone simply can not deliver the product discovery experience that shoppers want and need. Here’s why it’s so important to go beyond the statement and how our TAGs technology works.

Beyond simple tags and dietary filters

Now, more than ever, when consumers are grocery shopping they are doing so with product ingredients and nutrition in mind. While it feels like an easy win to simply meet shoppers in the fresh food aisle or rely on manufacturers to revise their front-of-pack information, for many consumers this does not go far enough.

Spoon Guru will bring nutrition science to Google Retail Cloud

Spoon Guru and Google have entered a strategic partnership to create innovative grocery retail solutions to better support consumer health and dietary needs. This will enable grocers and retailers to confidently categorise their product catalogue with increased accuracy, ensuring better coverage when it comes to search, filter, and recommendation results.

Spoon Guru receives Digital Health Award, Spring 2022

Spoon Guru is proud to have received a Merit for Web-based Digital Health: Digital Health Curation from Digital Health Awards for our support in the Good For You program.