When it comes to food shopping online, consumers depend on precise product information to make informed choices, especially concerning dietary needs and allergies. However, inaccurate data can lead to mislabeled products and incorrect search results, adversely affecting customer experience and safety.
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GLP-1 medications have dramatically changed the weight management landscape, and retailers have a unique opportunity to play a key role in supporting those using it.
Retailers that adapt to evolving consumer needs and create simple, supportive journeys will be well positioned to shape the future of health-focused retail. Ultimately, supporting customers, including those on GLP-1 medications, means building an evidence-based, nutrition-focused retail environment that strengthens trust, engagement and long-term loyalty.
With greater awareness, early intervention, and the use of technology to advance both personalised nutrition and informed food system decisions, we can enhance nutritional health, improve wellbeing, and reduce the risk of malnutrition.
Discover how shifting consumer health habits, driven by chronic health conditions, the GLP-1 boom and evolving wellness goals are reshaping the way people discover, choose, and engage with food. In our webinar, industry experts joined Spoon Guru for a strategic conversation on turning shifting consumer health habits into commercial growth.
Responsible AI is not merely an agenda but a cardinal mission at the heart of Spoon Guru. This is the first in a series of posts from our CTO exploring the development of Small Language Models (SLMs) and responsible AI applications in food and nutrition.
A retrospective look at the significant trends that impacted both shoppers retailers in 2023, and a look to what we can anticipate in 2024.
With accurate nutrition tools for digital creators & end users, scalable impact across both digital and physical food environments can be realised.
Understanding and measuring the impact of your omni-channel strategy is paramount for optimizing marketing efforts and driving business growth. This is the third instalment in a three-part series around best practices for a successful omni-channel retail marketing strategy.