When it comes to food shopping online, consumers depend on precise product information to make informed choices, especially concerning dietary needs and allergies. However, inaccurate data can lead to mislabeled products and incorrect search results, adversely affecting customer experience and safety.
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GLP-1 medications have dramatically changed the weight management landscape, and retailers have a unique opportunity to play a key role in supporting those using it.
Retailers that adapt to evolving consumer needs and create simple, supportive journeys will be well positioned to shape the future of health-focused retail. Ultimately, supporting customers, including those on GLP-1 medications, means building an evidence-based, nutrition-focused retail environment that strengthens trust, engagement and long-term loyalty.
While GLP-1 therapies are effective for obesity, maintaining adherence is difficult due to side effects and tolerance issues. This article explores how targeted nutrition strategies and specialised products can address these challenges and secure long-term patient success.
GLP-1 medications have dramatically changed the weight management landscape, and retailers have a unique opportunity to play a key role in supporting those using it.
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Now, more than ever, when consumers are grocery shopping they are doing so with product ingredients and nutrition in mind. While it feels like an easy win to simply meet shoppers in the fresh food aisle or rely on manufacturers to revise their front-of-pack information, for many consumers this does not go far enough.
The expectation that food retailers will actively support the health and wellbeing of their customers is growing day by day. To move the needle on health and wellbeing, retailers need a solid versatile solution that can be integrated into their current ecosystem to provide the most cost-effective, high impact intervention. This starts with, first and foremost, your product data.
There’s a lot of uncertainty around which types of foods and drinks are the ‘healthier’ choices. With ingredients like sugar going by over 50 different names, it’s hard for consumers to make well informed purchase decisions.