Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.
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One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.
This year’s Healthy Eating Week campaign has just recently wrapped up. Here’s why & how retailers can help shoppers make healthier choices.
Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.
Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.
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An effective omni-channel strategy requires a customer-centric approach. These key factors will help you achieve that. This is the fist instalment in a three-part series around best practices for marketing in retail.
Relying on product statements alone simply can not deliver the product discovery experience that shoppers want and need. Here’s why it’s so important to go beyond the statement and how our TAGs technology works.