Welcome to the Spoon Guru Blog

Feature Posts

The complex nature of defining “Healthy”

Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.

Are you confident in the results and coverage of your product search? Think again.

One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.

Embracing Innovation: Spoon Guru Welcomes Tech Leader Alex Rutter to Board

Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.

Tech Leader Alex Rutter Joins Spoon Guru’s Board to Accelerate AI-Powered Nutrition Solutions

Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.

Build vs Buy – The never ending conundrum

Incorporating an AI-based Nutrition Data component to your existing technology stack might seem like a daunting task, but it doesn’t have to be. Here’s why the easiest solution is to partner with a specialized technology provider like us, and gain immediate access to cutting-edge solutions without the hassle of in-house development.

A successful omni-channel strategy: 8 tactics you could deploy to supercharge your marketing now

Eight effective tactics that will supercharge your marketing efforts and position your brand as the go-to grocery retailer of choice. This is the second instalment in a three-part series around best practices for a successful omni-channel retail marketing strategy.

A successful omni-channel strategy: 3 key factors in reaching customers effectively

An effective omni-channel strategy requires a customer-centric approach. These key factors will help you achieve that. This is the fist instalment in a three-part series around best practices for marketing in retail.

Why retailers need to look beyond product statements to accurately surface products

Relying on product statements alone simply can not deliver the product discovery experience that shoppers want and need. Here’s why it’s so important to go beyond the statement and how our TAGs technology works.

Revolutionizing retail with unmatched search and filter precision

The new partnership between Spoon Guru and the Google Cloud Marketplace ignites a retail revolution that thrusts accurate search and filter results into the limelight.