Welcome to the Spoon Guru Blog

Feature Posts

The complex nature of defining “Healthy”

Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.

Are you confident in the results and coverage of your product search? Think again.

One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.

Embracing Innovation: Spoon Guru Welcomes Tech Leader Alex Rutter to Board

Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.

Tech Leader Alex Rutter Joins Spoon Guru’s Board to Accelerate AI-Powered Nutrition Solutions

Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.

Build vs Buy – The never ending conundrum

Incorporating an AI-based Nutrition Data component to your existing technology stack might seem like a daunting task, but it doesn’t have to be. Here’s why the easiest solution is to partner with a specialized technology provider like us, and gain immediate access to cutting-edge solutions without the hassle of in-house development.

The Modern Shopper: Zeeshan Idrees, IndustryGeniuses

Zeeshan Idrees is the CEO of digital innovation platform, IndustryGeniuses. He has 20 years experience in digital strategy, and is a consumer trends champion, tech investor, digital transformation leader, global go to market strategist, and editor in chief of B2B industry newsletters. In this great episode he spoke to Phil Lempert about reinventing grocery with emerging technology & nutrition science. 

The Modern Shopper: Sharon Bligh, The Consumer Goods Forum

As the Director of the Healthier Lives Coalition for the Consumer Goods Forum, Sharon Bligh is responsible for driving the health and wellness agenda of the leading global platform for the consumer goods industry, both retail as well as packaged goods. She spoke to Phil Lempert about her work to empower consumers to make healthy decisions and adopt healthier lifestyles.

 Not all data is created equal

Front of pack product information alone doesn’t provide enough data to meet differential need states, and limits what a retailer can do. That’s where product data comes in.

The supermarket customer journey is changing

It’s no secret that we are seeing multiple economic and political issues that are affecting food retailers on an unprecedented scale. The issues that retailers face are not compounded to a single source, but a magnitude of factors. Economically, the imminent impact of rising energy costs has seen shoppers make fewer shops in recent months, with […]