When it comes to food shopping online, consumers depend on precise product information to make informed choices, especially concerning dietary needs and allergies. However, inaccurate data can lead to mislabeled products and incorrect search results, adversely affecting customer experience and safety.
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GLP-1 medications have dramatically changed the weight management landscape, and retailers have a unique opportunity to play a key role in supporting those using it.
Retailers that adapt to evolving consumer needs and create simple, supportive journeys will be well positioned to shape the future of health-focused retail. Ultimately, supporting customers, including those on GLP-1 medications, means building an evidence-based, nutrition-focused retail environment that strengthens trust, engagement and long-term loyalty.
With greater awareness, early intervention, and the use of technology to advance both personalised nutrition and informed food system decisions, we can enhance nutritional health, improve wellbeing, and reduce the risk of malnutrition.
Discover how shifting consumer health habits, driven by chronic health conditions, the GLP-1 boom and evolving wellness goals are reshaping the way people discover, choose, and engage with food. In our webinar, industry experts joined Spoon Guru for a strategic conversation on turning shifting consumer health habits into commercial growth.
While sustainability initiatives at the corporate and production level are an impactful step in the right direction, many consumers are simply not aware of them or are suspicious of greenwashing. Adding sustainability tools to the product discovery journey is an important step to putting the purchasing power back in the hands of consumers.
May 2022 has seen the release of two health reports which UK retailers should take very seriously – the WHO European Regional Obesity Report and the ATNI UK Retailer Index.
Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.
Changing consumer expectations are driving the need for innovation, and smart nutrition tech has the potential to transform food shopping and discovery at an unprecedented scale. The future of shopping is here, and it’s exciting!