Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.
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One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.
Now, more than ever, when consumers are grocery shopping they are doing so with product ingredients and nutrition in mind. While it feels like an easy win to simply meet shoppers in the fresh food aisle or rely on manufacturers to revise their front-of-pack information, for many consumers this does not go far enough.
The expectation that food retailers will actively support the health and wellbeing of their customers is growing day by day. To move the needle on health and wellbeing, retailers need a solid versatile solution that can be integrated into their current ecosystem to provide the most cost-effective, high impact intervention. This starts with, first and foremost, your product data.
Since founding YFood in 2013, Nadia El Hadery has gained some unique insights into grocery & food tech. She spoke to Phil Lempert about consumer trends, technology, and the ongoing evolution of grocery.
Spoon Guru and Google have entered a strategic partnership to create innovative grocery retail solutions to better support consumer health and dietary needs. This will enable grocers and retailers to confidently categorise their product catalogue with increased accuracy, ensuring better coverage when it comes to search, filter, and recommendation results.
Spoon Guru announces the formation of a strategic partnership with Google Cloud to create innovative grocery retail solutions, starting with a product search and recommendations engine. The partnership is designed to create dynamic, personalised digital nutrition services readily available to people through technology anywhere, and at any time.
It’s no secret that we are seeing multiple economic and political issues that are affecting food retailers on an unprecedented scale. The issues that retailers face are not compounded to a single source, but a magnitude of factors. Economically, the imminent impact of rising energy costs has seen shoppers make fewer shops in recent months, with […]
In the second of our two-part series looking at helping consumers in the midst of a combined health, financial and climate crisis, we concentrate on climate and how retailers can help shoppers eat better without it costing the earth.