Welcome to the Spoon Guru Blog

Feature Posts

The complex nature of defining “Healthy”

Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.

Are you confident in the results and coverage of your product search? Think again.

One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.

Making every week a Healthy Eating Week

This year’s Healthy Eating Week campaign has just recently wrapped up. Here’s why & how retailers can help shoppers make healthier choices.

Embracing Innovation: Spoon Guru Welcomes Tech Leader Alex Rutter to Board

Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.

Tech Leader Alex Rutter Joins Spoon Guru’s Board to Accelerate AI-Powered Nutrition Solutions

Announcing the launch of Spoon Guru’s innovative Nutrition Intelligence app for grocery retailers on Google Cloud Marketplace. This will enable us to better deliver unique solutions, at scale, to more retail clients.

Moving the needle with health campaigns

The expectation that food retailers will actively support the health and wellbeing of their customers is growing day by day. To move the needle on health and wellbeing, retailers need a solid versatile solution that can be integrated into their current ecosystem to provide the most cost-effective, high impact intervention. This starts with, first and foremost, your product data. 

The Modern Shopper: Nadia El Hadery, YFood

Since founding YFood in 2013, Nadia El Hadery has gained some unique insights into grocery & food tech. She spoke to Phil Lempert about consumer trends, technology, and the ongoing evolution of grocery.

Sugar – the ingredient with many names

There’s a lot of uncertainty around which types of foods and drinks are the ‘healthier’ choices. With ingredients like sugar going by over 50 different names, it’s hard for consumers to make well informed purchase decisions.

The Modern Shopper: Zeeshan Idrees, IndustryGeniuses

Zeeshan Idrees is the CEO of digital innovation platform, IndustryGeniuses. He has 20 years experience in digital strategy, and is a consumer trends champion, tech investor, digital transformation leader, global go to market strategist, and editor in chief of B2B industry newsletters. In this great episode he spoke to Phil Lempert about reinventing grocery with emerging technology & nutrition science.