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Feature Posts

The complex nature of defining “Healthy”

Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.

Are you confident in the results and coverage of your product search? Think again.

One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.

Transforming Health: The Role of Nutrition and Technology in Maximising GLP-1 Treatment Outcomes

GLP-1 medications are not magic bullets. Their efficacy is amplified when combined with evidence-based nutritional advice and sustained behavioural changes. Without these elements, patients may not fully benefit from the metabolic and appetite-regulating advantages of GLP-1 treatments. Digital tools and credible Nutrition AI solutions have the potential to bridge the gap between patients and experts, offering scalable, personalized support that enhances the effectiveness of GLP-1 treatments.

Personalization in Grocery Retail: The Key to Building Customer Loyalty

Learn how Spoon Guru’s health-based segmentation empowers retailers to deliver highly personalized omnichannel experiences that drive customer loyalty, satisfaction, and healthier shopping habits by aligning with individual dietary preferences and restrictions. This is the final instalment of our 3-part blog series on personalization.

Unlocking Consumer Insights: The Role of Health-Based Segmentation

In the second of our personalization series, discover how Spoon Guru’s health-based segmentation helps retailers gain deeper insights into customer dietary habits, enabling them to deliver tailored experiences, foster loyalty, and encourage healthier purchasing behaviors. This is the second in our 3-part blog series on personalization.

The gut-brain connection

What we now know about the microbiome, the gut-brain connection, and why everybody needs a personalised eating plan for good gut health.

Spoon Guru’s Immunity Support TAG Wins Digital Health Award

Spoon Guru has been selected as a winner in the 22nd annual Digital Health Awards® program for their Immunity Support TAG.

Can I “boost” my immune system?

Unfortunately there’s no magic silver bullet that is guaranteed to boost your immune health. However, there are ways to keep your immune system supported and in good form, which is welcome news is in these unpredictable times.

Spoon Guru launches Immunity Support TAG in the wake of Covid-19

Spoon Guru has announced the launch of a new ‘Immunity Support TAG’ in the wake of Covid-19, to help consumers find foods online and in stores to support their immune system.