Retailers are under constant pressure to diversify and emphasise their product offering through a health lens. However, differentiating “healthier” products is highly complex, requiring data-led nutrition and demanding attention from regulatory framework, nutritional guidelines, and product label knowledge.
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One of the most important aspects of a food retailer’s site is its search functionality. Without a robust system in place, you inhibit your customers’ ability to shop for the products they need. With the correct indexing customers can find what they’re looking for with ease.
Now, more than ever, when consumers are grocery shopping they are doing so with product ingredients and nutrition in mind. While it feels like an easy win to simply meet shoppers in the fresh food aisle or rely on manufacturers to revise their front-of-pack information, for many consumers this does not go far enough.
The expectation that food retailers will actively support the health and wellbeing of their customers is growing day by day. To move the needle on health and wellbeing, retailers need a solid versatile solution that can be integrated into their current ecosystem to provide the most cost-effective, high impact intervention. This starts with, first and foremost, your product data.
Since founding YFood in 2013, Nadia El Hadery has gained some unique insights into grocery & food tech. She spoke to Phil Lempert about consumer trends, technology, and the ongoing evolution of grocery.
Unfortunately there’s no magic silver bullet that is guaranteed to boost your immune health. However, there are ways to keep your immune system supported and in good form, which is welcome news is in these unpredictable times.
Spoon Guru has announced the launch of a new ‘Immunity Support TAG’ in the wake of Covid-19, to help consumers find foods online and in stores to support their immune system.
The AI-powered food search and discovery platform has rolled out their new ‘Health and Wellness Suite’ at NRF 2020.
Whether for or against machine learning, recent technological advances have completely transformed how we live. AI & machine learning should be used in tandem with human thinking to push innovation forward.